The University of Campania "Luigi Vanvitelli" invites UNINOVIS partner universities to join a week-long Erasmus+ Blended Intensive Programme combining academic seminars, guided fieldwork, community visits, and cultural immersion in the Campania region of southern Italy.
Dates
June 1-7, 2026
Location
Naples and Caserta, Italy
Host
University of Campania "Luigi Vanvitelli"
Language and ECTS
English, 3 ECTS
About the event
The BIP "Culture, Languages and Responsible and Sustainable Tourism" is an innovative mobility programme co-organised with the University Sorbonne Paris Nord and the University of Malaga. It is open to students from UNINOVIS member universities and is designed to build intercultural, analytical, and professional skills in the field of responsible tourism and heritage management.
The programme focuses on semi-peripheral destinations, such as the Caserta area north-east of Naples, where cultural heritage and sustainable tourism meet real community needs. Students will engage directly with local actors, social cooperatives, and heritage sites.
Why it matters: sustainable tourism requires professionals who can connect cultural heritage with social and ethical responsibility. This BIP offers students direct exposure to real communities, local tourism operators, and internationally recognised academics working at that intersection.
Programme
The programme spans an online session and five on-site days combining lectures, workshops, and fieldwork.
Monday, June 1 - Online
- 10:00-12:30: "The economic value of tourism. Towards a political economy approach." Prof. Olivier Butzbach, University of Campania "Luigi Vanvitelli"
Wednesday, June 3 - Caserta
- 10:00: Welcome coffee
- 10:30-13:00: "Public history, culture and territory" Dr. Francesca Canale Cama, University of Campania "Luigi Vanvitelli"
- 13:00-14:00: Lunch on-site
- 14:30-16:30: Guided tour of the Royal Palace of Caserta
Thursday, June 4 - Caserta & Casal di Principe
- 10:00-12:30: "History of tourism and the Grand Tour in Italy and France" Dr. Emilie Beck, University Sorbonne Paris Nord
- 12:30: Departure for Casal di Principe
- 13:00-15:00: Lunch, followed by a visit to social cooperative "Nuova Cucina Organizzata"
- 16:00: Return to Caserta
Friday, June 5 - Naples
- 10:00-12:30: "Languages, architecture and responsible tourism" Dr. Gregory Furmaniak, University Sorbonne Paris Nord
- Afternoon: Free time to explore Naples
Saturday, June 6 - Naples
- 10:00-12:30: "The translation of culture-specific items in tourist promotion campaigns" Prof. Isabel Maria Comitre Narvaes, University of Malaga
- Afternoon: Visit to social cooperative ParteNeapolis
- 20:00: Social pizza evening
Sunday, June 7 - Mount Vesuvius
- Full-day guided excursion on Mount Vesuvius with professional guides. Light lunch is included.
Registration requirements
All students wishing to participate must meet the following requirements at the time of nomination:
- Eligible degree: bachelor's or master's students in languages, history, cultural mediation, economics, or tourism sociology.
- English proficiency: minimum B1 level required.
- University affiliation: nominations must be submitted through your UNINOVIS member university.
Nominations close May 20. Each partner university may nominate up to 5 students.
For further information, please contact the academic coordinator Prof. Olivier Butzbach at olivierkarl.butzbach@unicampania.it or reach out through the UNINOVIS Alliance network.